The quality of food packaging is mainly reflected in two aspects, one is the quality of bags, the other is the planning of bags and the quality of bags. Quality inspectors must be required to strictly inspect the products provided by product suppliers, which can give play to certain advantages in bag planning. Next, the convenience bag editor explains these points that need to be paid attention to in packaging planning.
1. Aesthetic characteristics. Convenience bags have their unique characteristics, such as considering the color of food according to the characteristics of food, such as strawberry biscuits will consider using red, fresh orange yogurt packaging will consider orange, etc. Now people's aesthetic outlook is constantly improving, and meeting people's aesthetic needs has become the main topic of packaging bag planning.
In the early days, simply putting a product photo in the package could not meet people's aesthetic standards, and they needed more artistic reflection methods. Planners also use abstract methods to make product packaging more artistic and leave people a space for reverie. When efficiency planning is the product planning of meat companies, choose cartoon images.
2. Rationality. The pictures of convenience bags can be exaggerated appropriately, but they cannot be exaggerated at will. More and more modern convenience bags plan to choose artistic effects to reflect the characteristics of products, such as computer painting products. This method can compensate for the shortage of photography, and can freely combine ingredients, data, etc., so that people can more intuitively understand products and trust products.
3. Pertinence. As some Jinan convenience bags will specifically target a certain range of consumer groups, the demand for packaging bags is prominent. For example, for middle-aged and elderly food, the packaging method is more traditional, and the color will also use dark and cautious colors; Children's food requires lively and lovely packaging, bright colors, and often has a certain added value (such as toys or collections); For products in a certain region, the packaging can reflect local characteristics, such as dialect, cultural tradition, etc.
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